4 proof-of-concept ventures live

Working business.
Ready to launch.

we don't build loose ideas ✦

do not drag

Brand, media, IT and the digital supply chain. We build it into a running business, you go to market.

Netherlands & Belgiumremote, built by hand
open for 2026your sector, our factory
a little about the lab

What's up

lab
statement.txt

We build businesses that make people ask, who put that together?

That's the whole job. Concept, brand, media, IT and the supply chain, built into something that runs. No templates, ever.

See from 0 to 130how we build, wherever you stand
media deployment lab, since 2026 available
metrics
metrics
4+proof-of-concept ventures
4✦sectors
1signature to hand over
capabilities
capabilities
BrandWebIT & backendSupply chainAIAutomation
deploy.frame▢ deploy.frame
deploy.frame

Launch
bold.

Start →360 × 240

designed live

building▶ currently building

Facility & energy

BrandWebSupply chain
deploy.log
✦ latest deploylog_01

“Venture 01 is live as a proof of concept.”

built from 0 to 100 by the lab

how it works

No forms. No hassle. Just this.

One thread, zero chaos. Here's how it goes.
#mediadeploymentlab × your-businessMJD 3 online
01 · intro
Y
You
i want to run a business, not spend months building one.
M
MDL
got it. which sector pulls you, and what do you want to do yourself?
02 · build
Y
You
facility services. i want to serve clients, not fiddle with websites.
idea-notes.pdf
M
MDL
great. we set up brand, site, backend and supply chain.
03 · handover
M
MDL
it's ready. this is your business:
handover-file.pdf
Y
You
and the suppliers?
✓ 2
M
MDL
all in there. one signature and it's yours.
04 · live
M
MDL
live. the first requests are coming in. good luck ✦
the good stuff

What you get

Four modules, one factory. Scroll through them.
01 brand-and-design
01

Brand & design
Recognisable from day one.

A sharp identity and positioning that demand is already there for.

the work

We turn the proposition into a brand that sticks: name, visual language, tone and every asset you need to sell.

deliverables

Name & positioningLogo & identityVisual languageTone of voiceTemplatesBrand guide
02 media-and-it
02

Media & IT
The full digital position.

Website, backend, invoicing and customer flow, ready to run.

the work

A fast site that converts, with the backend behind it: requests, quotes, scheduling and invoicing that just work.

deliverables

WebsiteLead engineBackendInvoicingClient portalSEO
03 supply-chain
03

Supply chain
Asset-light and transferable.

Partners, purchasing and logistics set up to transfer with one signature.

the work

We arrange suppliers, purchasing deals and fulfilment through external partners. No warehouse, no vans: everything contractually transferable.

deliverables

SuppliersPurchasing deals3PLContractsHandover
04 ai-and-automation
04

AI where it counts
Less manual work, more revenue.

Customer service, scheduling and follow-up automated, only where it helps.

the work

We apply AI where time disappears: first customer contact, scheduling, follow-up and reporting.

deliverables

Customer serviceSchedulingFollow-upReportingWorkflows
the difference

Same ambition. Different start.

the-difference.mdl100%MJ
from scratchlocked
  • Months spent on brand, site and systems.
  • Finding and negotiating every supplier yourself.
  • Your first customer only after a long run-up.
  • High risk, uncertain outcome.
  • Learning everything while costs keep running.
pick this one ✓
Media Deployment Labediting
  • You take over a working business.
  • Supply chain in place and transferable.
  • A flying start toward your first revenue.
  • One point of contact, from concept to live.
  • Proven setup, clear handover.
MDL · selected

Same ambition, same budget. A completely different start.

see the ventures →
founders

Don't take it from us

real founders, real cases. coming soon.
▶coming soon✓ slot open
—result
—time to live
Your story hereFounder
▶coming soon✓ slot open
—result
—time to live
Your story hereFounder
▶coming soon✓ slot open
—result
—time to live
Your story hereFounder
got an idea?

Still building.

the lab is on

It's --:-- at the lab. The best ideas tend to land right about now.

getting in

Pick your way in.

the details are behind the login
One factory, three ways in.

No price list here. Every proposition is different, so we show it once you're inside.

01

Take over

The business is yours.

🔒 details in the members area
02

Build to order

Built around your idea.

🔒 details in the members area
03

Grow together

We keep running with you.

🔒 details in the members area
Free account. You see the exclusive content right away.Unlock in the members area →
ask away

The nosy section

everything you'd ask on a call, minus the call.
what-am-i-buying.frame
answer

A complete, working proposition: brand, digital position and a set-up supply chain. A business ready to run, not just an idea.

who-is-it-for.frame
answer

For starters who want to run a business without months of building, and for existing businesses that want their digital position right in one go.

the-handover.frame
answer

Everything is set up asset-light through external partners, so the business transfers with one signature. We walk through the details together.

which-sectors.frame
answer

In principle any sector. We look together at where demand and opportunity are strongest, and build from there.

what-does-it-cost.frame
answer

That depends on the proposition and the entry model. In the members area you see per proposition what's possible.

we were told to add this

This button does
absolutely nothing

Don't poke the little guys. They get loud.